Your booking page is often the last thing a potential client sees before they commit. How it looks - and what it shows - matters.

ESC Hub has added new global settings for pricing and coupons on your Services booking page, giving you more control over what your customers see when they go to book.

What's changed

There are two new settings available, both applied globally across all your booking widgets from one place.

The first is coupon visibility. You can now choose to show or hide the coupon code field on your booking page entirely. If you're not running promotions or you'd rather keep the booking flow clean and distraction-free, you can switch it off and the field disappears completely.

The second is price display format. Previously, booking pages showed a full price range. You can now switch to a "From $X" format instead - showing the lowest starting price for a service, with the final amount calculated once the customer selects their variations or add-ons. It's a cleaner way to present pricing, especially if your services have multiple options at different price points.

How to set it up

Head to Calendars - Services - Global Settings - Payment Settings. Toggle coupon codes on or off, select your preferred price display format, and save. That's it - the changes apply across all your booking widgets straight away.

Why it's worth doing

A simpler booking page reduces friction. When customers aren't second-guessing the price or getting distracted by fields that don't apply to them, they're more likely to complete the booking. Small changes to the booking experience can make a real difference to conversion.

Log into your ESC Hub account and take a look at your current booking page settings - it only takes a minute to get this configured.